Can Art Be Money? Can Money Be Art?
For Dadara’s "Exchanghibition Bank" art is the currency
On Thursday 9 February 2012 the Art As Money Festival took place at club/restaurant TrouwAmsterdam. The event was all about the possibilities to earn money as an artist or cultural entrepreneur. The main reason to organize the event are the severe financial cuts on art and culture that have been announced by the current Dutch government.
The Art As Money Festival is an idea by the acclaimed artist Dadara who has started his own bank. The aim of the Exchanghibition Bank is to explore the relation between money, value and art. The bank developed its own currency and publishes its own bank notes. By selling his own banknotes in his bank kiosk at art festivals and events, Dadara earns money to keep the project alive, but at the same he introduces a new currency to be used in cultural sub-scenes.
Artist and bank owner
Being the first artist running a bank, Dadara states that “in a world where even art seems to be measured by its financial value, the value of money as we know it is becoming increasingly unclear”.
Burning man festival
One year ago Dadara started his project with a presentation at PechaKucha Amsterdam, and since then he has been traveling the world to sell banknotes at places such as the Burning Man Festival in Nevada’s Black Rock Desert. The Exchanghibition Bank presented its new 2012 bank note at the Art As Money Festival.